Gaming & Apps

Creating exceptional customer experience strategies for gaming and application companies.

It Pays to Play

The gaming and apps industry has enjoyed exponential growth in recent years, with more people than ever using smartphones, personal computers and gaming consoles. With increased competition, differentiation through exceptional customer experiences powered by personalized analytics-driven insights is now critical for companies to maintain an edge in the market.

Taking the Experience to the Next Level

Our customer-centric process transformation services help organizations increase lifetime value and brand loyalty. We accelerate your growth by building integrated cloud-based solutions that leverage intelligent automation, process engineering and applied AI. With these processes in place, we can help you optimize customer retention and uncover new business insights that drive growth.

Key Benefits

Increase user engagement and retention through personalized, omnichannel customer experiences.
Design games/apps based on user experience and journey mapping. 
Improve testing to ensure bug-free products.
Drive cost-effective, scalable multilingual global user community support and engagement.
Reduce fraud with comprehensive payments management.
Reimagine self-service solutions including avatars, chatbots, and dynamic IVRs.

Digital Transformation Services

Sutherland helps companies better understand gamer needs to develop next-generation games by providing deep design thinking and journey mapping. We can also shorten game development and launch time with automated testing services.

Our analytics services help identify and understand the specific features that lead to increased subscriptions. The ability to target high-propensity gamers and app users helps generate incremental revenues using predictive models.

We help organizations take control of their content. From social media platforms to community support and reviews management, we tailor our services to meet individual client needs.

Our IT Services leverage decades of business process knowledge in digital technologies to enable best-in-class customer experiences. Partnering with us gives you direct access to our deep industry expertise, innovative digital technology solutions, and flexible engagement models. By simplifying processes, we help you stay agile, so you can serve your customers better and faster.

Products and Platforms

Our Platform and Digital Technologies enable creative customer engagement strategies that expand customer contact channels and bring innovation through self-service offerings. We transform your business, delivering measurable results in customer satisfaction, cost reduction and revenues.

Our Enterprise Automation Services make processes more efficient for clients by integrating disparate systems in a simple, repeatable and scalable manner. And through our Automation and Robotics offerings, we're not only improving quality and accuracy but also decreasing the legacy costs associated with these operations. 

When companies leverage our platform solutions, Cloud, Applications and Software as a Service providers, they can significantly decrease their cost to serve. By embedding our self-healing solutions into their device, they can preemptively resolve issues and reduce service requests directed at customer support centers.

Order Management

Sutherland helps drive improved order processing and fulfillment with unified view of the customers history, including orders, service requests, payments, and engagements.

Customer Interaction Services

We help reduce the cost of customer care with digital assistants and chatbots. We can also help improve the player experience with seamless in-game and in-website support.

Digital Finance

Leveraging Intelligent Automation to deliver meaningful business outcomes and Straight-Through Processing (STP) via a suite of Digital Finance offerings.

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